Carmina​​​​​​​
This project was done in collaboration with Ralph Lyons.
 Project overview:
Create a visual identity and branding for an intimate club night that connects people to experience. Solution - Our approach centred around visually representing the underground house, disco & techno genres, by using a vibrant and energetic colour palette, manipulating the 'wave' logotype for marketing, extending this to form the ​narrative in the posters.
My role:
Ideation and creative strategy.
Solution:
Our approach centred around visually representing the underground house, disco & techno genres, by using a vibrant and energetic colour palette, manipulating the 'wave' logotype for marketing, extending this to form the ​narrative in the posters. 
The vibrant logo symbolises harmony between humanity, bringing people together in new and exciting ways. All the posters somewhat build on this, in organic 3D forms that build a narrative, suggesting a potential theme. The link is important, with a reoccurring theme of 'Carmina' - latin for dance.